Page 64 - European Energy Innovation - winter 2017 publication

64 Winter 2017 European Energy Innovation

DOMESTIC APPLIANCES

Domestic appliances and
energy efficiency

By Paolo Falcioni, Director-General of the European Committee of Domestic Equipment Manufacturers
(CECED), the voice of the home appliance industry in Europe.

SUPPORT OUR GRASSROOTS need to do more to ensure the uptake households. The technology needs
(R)EVOLUTION of the latest innovative equipment in better deployment. 500 million
Sustainability starts at home. For
several years now, CECED has been www.europeanenergyinnovation.eu
highlighting how the home appliance
industry in Europe has been making
its important contribution to the
European Union’s aim of decoupling
growth from its environmental impact.
On one hand, the industry supports
Europeans and their desire to enjoy a
comfortable life style as they go about
their daily lives; while on the other, new
innovative approaches to appliances
drive down the impact of that lifestyle.
Put simply, consumers use less energy
to operate their appliances than they
did just a couple of decades ago. A
latest generation top-of-the-range
refrigerator available on the European
market consumes just a quarter of the
energy of one placed on the market
twenty years ago; the drive for energy
efficient dishwashers means that in
2013, more than 75% of all dishwashers
placed on the market were placed in
the top classes of the energy label.

CECED’s dishwasher campaign
(#Dishwasher4All) shows how better
Europeans would do in developing
their sustainable lifestyles if all moved
away from washing the dishes by hand
and used a dishwasher. Some of the
stats are staggering: a whopping 63.6%
reduction in the energy consumption of
a dishwasher has been secured thanks
to the innovative efforts of engineers
working in the home appliance sector.

CECED continues to stress that policy
makers at European or national level